I back up my documents (and sometimes photos) on jump drive and occassionally email myself a copy. I really had not given too much though to lost documents that is until a couple of months ago…
At 9 a.m. on a Sunday morning my mom called to tell me a family friend had lost everything the night before in a fire, cell phones, computers, family photos, clothing. The only thing they had left were the clothing they were wearing at 3 a.m. in the morning when the fire broke out.
My heart broke for them. I can not imagine (and hope I never know) what they felt like. Their experience made me re-evaluate my own life. For instance, I now upload my photos to Shutterfly. Photos are VERY important to me because I truly believe that “a picture is worth a thousand words.” However, I still need to take additional steps to protect documents.
A recent article that caught my eye discusses a new offer from Google. They are selling additional storage space online. Currently, Google offers unlimited storage of Google Doc. With this new upgrade, people will be able to save files in their original form.
I think this is a good move by Google. This could easily be marketed through stories such as the one of my family friend. It will be interesting to see the marketing approach they decide on with this one…
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